The CEO of this start-up said her most difficult challenge was communicating to investors and customers how her company’s software works. The solution: Infographics in a modern website and tradeshow signs that simplify the sales message.
“What you do invigorates. All of a sudden you reach out with an idea, and I’m invigorated by what I see. Wow, these infographics are really cool. You show that you understand design and visual graphics in today’s market, just like you have done so far with our identity, positioning, messaging, and sales strategy.”
Patty Anderson
CEO / Manager, Performance Building Solutions, LLC
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